
A beauty brand scaled to $5.19M GMV on TikTok Shop
142,033 orders in twelve months, with creators posting 69,496 videos and running 28,893 LIVE streams for a product that averages $13.82 an order.
Read case study8,054 orders in twelve months from a shop that sold almost nothing the year before, with $175K of GMV driven by creators.
Source: Shop Analytics · Affiliate Center · Jun 2025 – May 2026
The receipts
Every figure below is taken from the brand's TikTok Shop Seller Center and Affiliate Center. The brand stays private; the numbers are exactly as the platform reports them, and the original screenshots are one click away.
More work

142,033 orders in twelve months, with creators posting 69,496 videos and running 28,893 LIVE streams for a product that averages $13.82 an order.
Read case study
46,278 orders in twelve months, 87.1% of the GMV from creator content, and GMV Max returning 6.61x on $486,633 of ad spend.
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