Service 02 · Amazon

Your Amazon account, handled by people who ran Amazon

Listings, ads, account health, and catalogue all sit with one team. We spent years inside Amazon before we started fixing it for brands. Run it on its own, or pair it with your TikTok Shop.

Channel
Amazon Seller Central
Who it's for
Established Amazon sellers
Markets
UK · US · NL
Team
In-house — ex-Amazon sellers
Pairs with
TikTok Shop management, if you want both

Better together

TikTok Shop feeds your
Amazon sales.

Amazon holds its own without help. It gets stronger the moment we run your TikTok Shop next to it. Creator videos reach buyers who never knew your name, and most of them go looking for you where their card is already saved. That place is Amazon, nearly every time.

Run a shop for any brand and you see branded Amazon searches climb inside a quarter. Whether those searches turn into your money or a rival's depends on the listing they land on.

The halo loop

  1. Creator posts. Your product reaches shoppers who never heard of you.
  2. Some buy on the spot. That is the GMV your TikTok Shop reports back.
  3. Many go search first. They hunt you down where they already shop.
  4. Amazon closes the sale. A strong listing wins them. A tired one hands them to whoever ranks above you.

Step four is the one most brands never instrument — and the one that makes TikTok Shop look less profitable than it is.

What's included

Four areas,
same operating rhythm.

Run by the same people, on the same weekly cadence, reported in the same monthly pack as your TikTok Shop.

01

Listings and A+ content

Titles, bullets, backend terms and A+ modules rebuilt around the search intent your TikTok content is now creating.

  • Keyword and intent research
  • A+ and brand-store build
  • Image and video sequence
02

Advertising and TACoS

Sponsored Products, Brands and Display managed to total advertising cost of sale, with defensive bidding on your own brand terms.

  • Campaign structure by margin
  • Brand-defence bidding
  • TACoS and profit reporting
03

Account health

Policy notices, suppressed listings, hijackers and Buy Box loss caught daily rather than discovered in a monthly report.

  • Daily health monitoring
  • Case and appeal handling
  • Brand Registry enforcement
04

Catalogue and stock

Variations, attributes and FBA cover kept aligned with the TikTok Shop calendar, so a viral week doesn't strand you out of stock on both channels at once.

  • Variation and attribute hygiene
  • FBA cover vs. campaign calendar
  • Cross-channel stock planning
Combined channel report4:3 · Seller Central and TikTok Shop in one view

One service or both

Take Amazon alone.
Or take the pair.

Plenty of clients come to us for Amazon and nothing else, and that's a complete engagement. But if we run both channels, one team sees the halo between them and reports on it together — which two separate agencies structurally cannot.

  • Amazon only. Full Seller Central management, standalone.
  • Both channels. One account team, one monthly pack, one invoice.
  • Alongside your current agency. We'll share what we see on TikTok so they can act on it.

Why we can

Amazon is where
this agency started.

Xentham was founded by an Amazon seller and spent its first years running Amazon accounts. It is still the deepest bench we have, and the reason we can take the channel on without a learning curve.

500+Marketplace projects completed since 2020
40+In-house specialists, most from an Amazon background
2020Founded by a former Amazon seller
3Marketplaces served: UK, US and NL

Questions

Amazon service FAQs

Yes. Our Amazon account management runs fine on its own. Plenty of brands hand us the full Seller Central account and nothing else. TikTok Shop makes the results sharper, but it is never a condition for working with us.

Let's audit your account.

Send us Seller Central access and we'll come back inside 48 hours with what's costing you money, in priority order.

Get my free audit

48hr turnaround · No obligation